L o a d i n g

UX Design and
Front-end Dev

Hi, I’m Victor. I'm a Senior UX Designer and Front-end Developer.
I create effective solutions that deliver results.
Based in Raleigh, NC. I provide my clients with exceptional digital solutions that bring strategic value and make their businesses thrive.
Marketing
Motion
UI/UX Design
Front end dev
Product design
2022
Web design
2018
UX and Front-end dev
2020
UX design
2019

Work

Here's a short list of some projects I've had the pleasure of being involved in. For more up-to-date work, please contact me directly.

UI UX AI
Hacktahon: Win11 Media Player AI-generated content companion

Process

This is my go-to end process of product design and development cycle. Adjustment might be needed in real practice, but this is a good starting point.

In this step, the discovery of user pain points and UX opportunities happen. The related data is collected and analyzed and a brief doc explaining the project goals and requirements, an estimated timeline, critical path and successful outcome.

Using the project brief document, wireframe, lo-fi, and hi-fi mockups are created. Design explorations are grounded by the user problems, hypothesis, and solution proposals. Internal reviews and presentation to key stakeholders are held and feedback are gathered to be iterate on. High fidelity prototypes might be created at the end to solicit the final review.

Once the design direction is approved, the spec preparation (to hand off to the dev team) begins. The final mockups, redlines, design documentation are created. External reviews (eg. accesibility, design system, legal counsel reviews) might be needed depending of the feature. The final output in this stage are design documentation and full-spec document.

Engineering sprint began and kick off. Front end UI work tickets are created; its own feature branch are created. Once ready, front-end/UI PR is created and code is reviewed. Once stable, the code is pulled in the main branch. Smoke testing the UI happens in dev environment.

Pop the champagne and watch the dashboard for performance metrics.

Continue monitoring the dashboard for performance metrics and other insights to be used for further UX improvements and user pain points.

22+

Feature are designed
and shipped

105+

Web pages are designed
and coded

10+

Clients satisfied
and repeating

About me

Victor Lim Sr. UX Designer/Front-end UI Developer
What happens in the war room, stays with the users.
A little back story
I have over 10 years of experience designing and building web and native apps, helping companies with their unique branding and marketing needs. And I can help you, too.

I really enjoy making things, both physical and digital. When I’m not designing or coding, you can find me outside hunting, hiking, fixing things around the house, playing sports with my 5 year old kid, or getting beat by my wife at DDR. If you have a business, I can help you with website design, mobile app design, logo design, and brand identity design.

Let’s Chat!

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